AI Insights · Timothy · July 2024
Q2 2024 Snapshot: Drawing & Coloring Apps on Unified Platforms
An overview of the performance of top Drawing & Coloring applications on unified platforms during the second quarter of 2024, highlighting user engagement and revenue trends.
Drawing & Coloring apps have continued to capture the imagination of users across unified platforms in Q2 2024. Sensor Tower provides a closer look at how these creative outlets are performing.
Color by Number：Coloring Games saw a noticeable trend with downloads peaking at 4.7M in late April and weekly active users reaching 34.7K the same month. The app's revenue also showed an upward trend, hitting a high of $1.6M in early May.
Coloring Book Games for Kids · demonstrated more modest numbers, with downloads hovering around a few hundred each week and active users maintaining above 4.5K. Revenue for this app peaked at $741K in early May.
Disney Coloring World, from StoryToys Limited, showed varied performance with downloads seeing a significant spike to 3.6M in the last week of June and weekly active users more than doubling to 4.6K during the same period. Revenue trends were more consistent, with a peak at $712K in late April.
The app Drawing for Kids Games! Apps 2 from Bini Bambini Academy maintained a steady user base with active users around 1K and a revenue peak of $782K in early May. Downloads showed a slight decrease over the quarter, ending at 284K.
Lastly, Coloring Games for Kids 2-6! by IDZ Digital Private Limited presented a consistent download trend with a peak at 1M in late April and active users staying close to 4.6K throughout the quarter. Its revenue saw a high of $984K also in late April.
For more insights and detailed app performance analytics, Sensor Tower's platform offers comprehensive data for market analysis.
